Advantages and Benefits of having Mobile App for your Business
Having a mobile app for your brand or business can create a much stronger digital relationship with your customers than relying only on a website or third-party social media platforms.
Key advantages of having your own mobile app
📱 1. Direct access to your customers
Your app gives customers a direct channel to your business without depending entirely on platforms such as social media or search engines.
🔔 2. Push notifications
You can communicate directly with customers about new products, services, events, offers, updates and important announcements.
🤝 3. Stronger customer loyalty
An app creates a more consistent relationship with your customers and encourages them to return regularly.
🌐 4. Your own digital ecosystem
Your app can become the centre of your brand's digital environment, connecting your website, community, content, shop, events, communication and services.
📊 5. Better customer engagement
Features such as communities, chat, live streaming, video, events, loyalty programmes and personalised content can keep customers actively connected.
💼 6. Greater brand visibility
Your brand icon is constantly present on customers' mobile devices, keeping your business visible every day.
💰 7. New revenue opportunities
You can generate income through subscriptions, memberships, e-commerce, premium content, bookings, services, partnerships and more.
🔐 8. More ownership and control
Instead of building your entire digital presence on platforms owned by others, your business can create a more controlled environment for its brand, content, community and customer relationships.
📈 9. Valuable first-party data and insights
With the right privacy and compliance framework, you can better understand how customers interact with your products and services and use those insights to improve your business.
⚡ 10. A more personalised experience
An app can provide personalised content, recommendations, offers, services and communication based on each customer's relationship with your brand.
The bigger picture
A website is an important digital presence. But a mobile app can become a daily relationship platform.
For a business like mine, the opportunity is even greater: the app can be part of a complete Hub where a brand owns its community, communication, content, customer engagement, services and mobile experience in one connected environment.
The future is not just about being found online. It is about building a digital ecosystem that people return to, engage with and become part of.
There is no reliable app for fcom at the moment and everybody understand the need of mobile. In the beginning of fcom, I clearly remember CEO Jewel answering questions about App proudly saying just to say he doesnt like pwa and that they wont do pwa. I clearly explained the need of pwa instead of native app, and now we see pwa is going to come out. I dont have questions. 😀
Cointacter When the desirable is not available, the available becomes desirable
Bryan William but in reality it should have been the og architecture and goal. not something that is happening only because the other solutions failed.
What's interesting, though, is that all of these points can be achieved with a PWA.
Jonathan Gwyer and without making an insane amount of code to be checked everytime any update is out. Also without the need to create custom screens or code for any cpt. Just once on vue and forget it. Crazy planet, crazy businesses collecting money from innocent people hahahahahaha
Jonathan Gwyer Exactly... I can't wait for it to be released. I want everything to come from fluent team and not external sources
Bryan William for any regular normal community proper simple PWA is more than enough. Im glad fluent team did read some kind of book and understood this. Its better for the world no questions
Cointacter PWA is highly welcomed...