Off topic - How do you measure and track data analytics?
I am taking a deep dive into this coursera online class called Google Digital Marketing & E-commerce Professional Certificate, so I can learn to leverage these WPMN tools to achieve business success by reaching my target audience, put them in my funnel, and of course convert into paying customers. Since this is a group of mostly kind and generous people doing that stuff for a living, I wondered what kind of answers I might find here if I just asked.
BTW, low budget here. I am willing to spend $100 to make $150 - $200, if I really need to pay for some tool, but prefer buying software, not renting, prefer trading time and energy to learn than paying someone else to do it for me, and prefer using my vibe coding skills to do create simple wp plugins than buy simple plugins.
You can build your own plugins to analyze data directly from your database.
If you’ve got the creativity, time, and motivation, you can basically customize anything.
Basically: that’s how fluent works with their own reporting modules 😄 (fluent cart, fluent affiliate, FCRM…)
For example, we run advanced segmentations thanks to the data ownership Fluent gives us.
Here are also other few tools and approaches I’d recommend:
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Microsoft Clarity (free)
- AI-powered analytics
- Funnels, heatmaps, screen recordings
- Copilot even shows you where your funnel or landing page is failing
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Looker Studio (free)
- Great for building custom dashboards with real-time data
- Easy to integrate with multiple data sources
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Automated Google Sheets
- I personally track business KPIs (EBITDA, OPEX, CAPEX, etc.) here
- Also use it for membership KPIs and billing data
- You can connect Sheets to Looker Studio for visual dashboards and integrate with Search Console, SEO metrics, and funnel tracking (e.g. FluentCRM data)
At the end of the day, it really depends on what you plan to do with your data.
😅
I am personally proud and concerned at the same time of the huge amount of time a solopreneur can dedicate to this 😂🙋🏼♂️ - it’s one of my favourites 😅 . Can’t wait for FluentCart
Jorge de los Reyes 🙏 that is super helpful!
Another question along the same lines... What are you using for social sharing on your sites?